Mariam, M., Kurniawan, K. and Iskandar, Y. 2023. Application of Business Technology in Management: A Case Study of Using Technology Innovation to Improve Business Operational Efficiency and Effectiveness. West Science Business and Management. 1, 03 (Jun. 2023), 176–183. DOI:https://doi.org/10.58812/wsbm.v1i03.98.