A Bibliometric Analysis of Social Justice Movements and Popular Culture Intersection on Social Media

ABSTRACT


INTRODUCTION
The convergence of social justice movements with elements of popular culture has indeed become a potent force in the contemporary landscape of social activism.This amalgamation has been facilitated by the dynamic realm of social media, where individuals and communities harness the power of online platforms to advocate for justice, equality, and change [1]- [4].
The intersection of social justice narratives with popular culture elements, such as memes, hashtags, and references to iconic figures, has become increasingly prevalent in shaping the narratives of digital activism [5]- [7].For instance, the Chinese #MeToo movement on Sina Weibo demonstrated the power of social media in disseminating information and engaging different publics in the discussion.The study identified three types of publics involved in the movement: the provoking public, the bridging public, and the powerful public, each playing a unique role in the information dissemination process [8].
Popular culture has gained recognition as a social phenomenon, exerting significant impact on various aspects of society.Its influence is manifested in the creation and dissemination of cultural artifacts that actively engage with societal stereotypes, values, and perspectives.These artifacts can stimulate discussions, alter consciousness, and contribute to social change [9].Moreover, the use of popular culture as a tool for critical information literacy and social justice education has been observed.For instance, the use of hip hop and the film "Get Out" on campuses has been used to engage students in discussions about political polarization, economic and social unrest [10].
In the realm of climate justice, activists have been using strategies, narratives, and tactics to challenge the power of the fossil fuel industry.This demonstrates how social justice movements can leverage popular culture to better understand the power structures they are challenging and develop effective strategies and tactics to respond to them [11].However, it's important to note that while social media provides a platform for activism, it also presents challenges.The ease of social media engagement with social justice movements can create tensions due to the hard work and sustained activism required to create social change [12].
In conclusion, the convergence of social justice movements with elements of

Popular Culture in Activism
The intersection of social justice movements with popular culture introduces a dynamic layer to the analysis.Research by [22]- [24] on participatory culture elucidates how individuals engage with and contribute to popular culture, highlighting its potential as a medium for expressing dissent and advocating for change.The work of [25], [26] further examines fan activism, demonstrating how fan communities mobilize around social justice causes, utilizing popular culture references to amplify their messages.

Social Media and Digital Activism
The advent of social media platforms has catalyzed a paradigm shift in the landscape of activism [27]- [29] concept of the "networked society" underscores the transformative impact of digital communication technologies on social movements.Notable studies by [30], [31] delve into the role of social media in shaping the dynamics of protest mobilization, emphasizing its capacity to facilitate decentralized, rapid mobilization.

Gaps in the Literature
While existing research provides

METHODS
The research methodology used a systematic approach to collect relevant scholarly works, utilizing the Scopus academic database.The search strategy used a combination of keywords, including "social justice movement", "popular culture", "social media", and related terms.Inclusion criteria prioritized publications such as scholarly articles, conference papers, and reviews, with a focus on works published within the last decade to ensure relevance and currency of analysis.This process involved the help of Publish or Perish (PoP) software which was accessed on September 27, 2023.Table 1 shows the data metrics of this study.

RESULTS AND DISCUSSION
This section presents the findings derived from the mixed methods research approach used to address the cross-cutting challenges of consumer culture for sustainability and social justice in Indonesia.
popular culture, facilitated by social media, has become a powerful tool in shaping the narratives of digital activism.This intersection allows for the dissemination of information, engagement of different publics, and the stimulation of discussions that can contribute to social change.However, the challenges presented by social media, such as the need for sustained activism, must also be considered.The proliferation of information and connectivity through social media platforms presents a unique lens through which to examine the multifaceted relationship between social justice movements and popular culture.This dynamic interplay not only influences how these movements are perceived but also shapes the methods and strategies employed in contemporary activism.From hashtag campaigns to the viral spread of influential narratives, social media has become an indispensable tool for those seeking to amplify their voices and catalyze social change.
valuable insights, certain gaps persist.The exploration of the intersectionality of social justice movements in the digital space, the nuanced analysis of the role of influencers in shaping narratives, and the examination of the longevity and impact of digital campaigns warrant further investigation.In summary, the literature review underscores the multifaceted nature of the intersection between social justice movements, popular culture, and social media.It positions the present research within the context of an evolving and dynamic scholarly discourse, setting the stage for a comprehensive bibliometric analysis that seeks to contribute novel insights to this vibrant field of study.
analysis serves as a foundational element that enables the identification of influential works in the realms of social justice movements, popular culture and social media.Citations act as indicators of impact, revealing the interconnectedness of scholarly contributions.This analysis will be conducted using citation management tools and bibliographic databases.To reveal collaborative networks and interdisciplinary relationships, coauthorship analysis will be used.This involves mapping the relationships among scholars who contribute to the discourse on the intersection of social justice and popular culture.Visualization tools, such as VOSviewer, will be used to create a graphical representation of the co-authorship network.Keyword co-occurrence analysis is essential for identifying recurring themes in the literature.By examining the frequency of cooccurrence of certain keywords, we gain insight into the major themes and topics that shape scientific discourse.VOSviewer will be used to create visualizations that highlight clusters and relationships among keywords [5], [32].

Figure 3 .
Figure 3. Cluster Identity reflect the diverse array of themes explored within the scholarly literature.From the impact of the internet on young individuals' everyday lives to discussions on ethnicity, social work, and digital networks, the thematic diversity underscores the multidimensional nature of the intersection between social justice, popular culture, and social media.Clusters such as "Diversity" and "Gender" highlight the importance of intersectionality in understanding the complexities of social justice movements.Issues related to equity, experience, and justice are central in these clusters, emphasizing the need for inclusive and diverse perspectives in both research and a burgeoning interest in the role of education, art, and sports in advancing social justice narratives.The inclusion of platforms like Facebook and discussions on health and music showcase the expanding scope of research into unconventional mediums and domains.The presence of a cluster focused on "Human Rights" indicates a connection between academic discourse and real-world concerns.The emphasis on human rights underscores the imperative for scholarly research to contribute to the broader discourse on social justice and advocate for fundamental rights.classics such as "Black Feminist Thought" by Collins and "The Lonely Crowd" by Riesman, Glazer, and Denney underscores the enduring impact of foundational works in shaping the discourse.These works have provided essential theoretical frameworks and insights that continue to guide research in the field.The inclusion of works by Boyd and Crawford on big data and Arnould and Thompson on Consumer Culture Theory showcases the interdisciplinary nature of the research domain.Scholars are engaging with diverse perspectives, including cultural, technological, and consumer-focused lenses, reflecting the multifaceted nature of the intersection between social justice, popular culture, and social media.The sustained citation counts for works such as "Birds of a Feather" and "Intersectionality" indicate their continued relevance and impact.These works have stood the test of time, resonating with scholars across different generations and providing enduring insights into the dynamics of social networks and identity intersections.The presence of Lindlof and Taylor's work on qualitative communication research methods highlights the practical guidance that scholars seek in conducting research within this domain.Methodological considerations remain pivotal in ensuring rigor and validity in studying social justice movements and their intersection with popular culture.The highly cited works identified in this analysis provide a robust foundation for future research.Scholars can build upon the insights offered by these seminal works, explore intersections between different fields, and delve deeper into emerging areas to contribute to the evolving discourse on social justice, popular culture, and social media.
spaces.While terms like "Diversity" and "Collective Action" have fewer occurrences, their presence suggests an emerging recognition of the importance of diverse perspectives and collaborative efforts within the scholarly discourse.The inclusion of terms like "Internet" and "Social Media" indicates a consideration of digital platforms, albeit with fewer occurrences.This suggests that while digital dimensions are acknowledged, they may not be the primary focus in all discussions.The analysis of term occurrences provides valuable insights for future research directions.Scholars may explore the less frequently occurring themes, such as "Diversity" and "Social Work," to enrich the discourse and ensure a more comprehensive understanding of the intersection of social justice movements, popular culture, and social media.Discussion The citation analysis highlights the enduring impact of foundational works, emphasizing the significance of feminist thought, power dynamics, and network structures in understanding social justice movements.The co-authorship networks reveal a vibrant academic community engaged in collaborative efforts, showcasing the interdisciplinary nature of the field.Keyword co-occurrence analysis elucidates how cultural elements like hashtags, memes, and the influence of celebrities play pivotal roles in shaping social justice narratives.The literature reflects a nuanced understanding of the intersection between popular culture and activism, acknowledging the power of cultural symbols and expressions in mobilizing social movements.Temporal trends analysis demonstrates the responsiveness of scholarly discourse to real-world events, with peaks in publication activity coinciding with heightened social and political activism.This responsiveness underscores the adaptability of researchers in addressing emerging issues within the field.The term occurrences analysis unveils dominant themes like "Justice," "Race," and "Gender" while signaling emerging areas such as "Diversity" and "Collective Action."This suggests evolving research priorities, encouraging scholars to delve deeper into these less-explored themes to enrich the understanding of the complex interplay between social justice, popular culture, and social media.Implications for Future Research The comprehensive results indicate several implications for future research endeavors.Scholars are encouraged to explore emerging themes, engage in

Table 4 .
Keywords Analysis